Introducing Kelling Home

Kelling Designs is delighted to announce the rebrand of its interiors and homeware arm KDLoves, to Kelling Home. Setting the vision and direction for the brand going forward, the new name, branding, website and SS23 collections will see Kelling Home really establishing itself as a leader in design-led home furniture, lighting and accessories that perfectly capture the Kelling signature of bringing bold colour, beautiful pattern and a touch of the offbeat to any interiors. 

Founded in 2018, KDLoves initially started out as a curated collection of beloved pieces from other brands and designers to help bring the Kelling aesthetic to a wider audience. Over time, the brand has naturally evolved and progressed to offer a range of furniture, upholstery, lighting and accessories that have been designed in-house by the team and made by the best craftspeople across Britain. This shift in direction has led to the rebrand to Kelling Home and will continue to drive the vision of Founder and Creative Director, Emma Deterding, and the entire Kelling team.

Emma Deterding, Founder and Creative Director, comments: "We are delighted to introduce you all to Kelling Home. When we started KDLoves, it was meant to be a curated collection of furniture and accessories that the team and I loved, that we often used in our design projects to help bring our signature style to life. As time has gone on, we've moved to designing the ranges in-house, taking inspiration from the world over. It's this natural shift that has helped us to create a homeware brand that really showcases what Kelling is all about. The team and I are really excited for this new chapter and look forward to allowing more of our clients and customers to bring a piece of Kelling into their own homes."

View the full SS23 collections online now at www.kellinghome.com